breifcase

Just because you build it does mean they will come. So you have to hit the streets. You do with an advertising mix that works for your business.

step one
start with less expensive but things that will stand out. If it works, then you upgrade that method.  So if it is the flyer, get the message on there on colored paper, but use a better grade later.

step two
For a new business, make sure you get some foot power in your area. Pass out things that wil work your business.

step three
have an event to promote. It can be something really simple. Put an ad in the paper and pass out the flyers up until the time of the event especially if you are a new business.

make it happen. have faith.